Being a speaker, presenter or member of a panel can be challenging, especially when you have a hostile or hungry audience. Being able to handle tough questions is a crucial skill. The tip for today:
Prepare numbers and anecdotes
A hostile audience likely brings preconceived notions to the room. Ready vivid stories which are counter examples. Share statistics which are counter examples. Stories address the emotional aspect. Numbers address the logical aspect.
If an audience of angry sales agents complains about how unusable the new system is, show them how one agent has successfully adapted to the new system and new processes, and utilised it to better serve customers and close more deals.
Address both heart and brain.
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